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Release promotion and Spotify tools

Pre-saves, release-day planning, Spotify for Artists and playlist pitching, without shortcuts or paid placements.

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AI-generated illustration: smartphone with an audio waveform beside headphones, as the cover for “Pre-Save Links and Release-Day Promotion”Release promotion and Spotify tools

Pre-Save Links and Release-Day Promotion

How pre-save links work and how to promote release day: a six-week timeline, profile checks, Spotify pitch timing, assets and what not to buy.

· 9 min read

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AI-generated illustration: headphones beside a phone displaying abstract music tiles, as the cover for “Spotify for Artists: Set Up Before Release”Release promotion and Spotify tools

Spotify for Artists: Set Up Before Release

Claim the right Spotify for Artists profile, keep your artist link on file, check your release in Upcoming and learn what the pitch form and Canvas need.

· 12 min read
AI-generated illustration: smartphone with an audio waveform beside headphones, as the cover for “How to Get Your Music on TikTok and Instagram”Release promotion and Spotify tools

How to Get Your Music on TikTok and Instagram

How a release reaches TikTok and Instagram: the two boxes in the Release Wizard, artist mapping requests, preview start times and rights checks to make first.

· 10 min read
AI-generated illustration: glass globe beside a vinyl record and headphones, as the cover for “How Spotify Recommends Music: Your Part”Release promotion and Spotify tools

How Spotify Recommends Music: Your Part

What Spotify says about Release Radar, Discover Weekly and its other playlists, which popular rules it has never published, and how to read Source of Streams.

· 10 min read
AI-generated illustration: headphones beside a phone displaying abstract music tiles, as the cover for “How to Pitch Your Song to Playlists”Release promotion and Spotify tools

How to Pitch Your Song to Playlists

How to pitch a song to Spotify’s editors and independent curators: what to write, a sample pitch, how to vet playlists, a tracking sheet and WBBT's pitch tools.

· 10 min read
AI-generated illustration: calculator, notebook and headphones on a royalty-accounting desk, as the cover for “Spotify Discovery Mode: Is It Worth It?”Release promotion and Spotify tools

Spotify Discovery Mode: Is It Worth It?

What Spotify Discovery Mode is, how its commission works, the break-even sum with example numbers and a four to six week test to run before you decide.

· 10 min read
AI-generated illustration: laptop with abstract audio waveforms between studio speakersRelease promotion and Spotify tools

Artificial Streams on Spotify: What to Do

What Spotify says about artificial streams, the warning signs in your data, red flags in promoters who guarantee streams, and what to send WBBT support.

· 9 min read

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